Local SEO focuses on optimizing your online presence to attract more business from relevant local searches. This is especially important for small businesses that rely on nearby customers.
Here are three key local SEO strategies:
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Optimize Your Google My Business Profile
Ensure your business information is accurate, including name, address, phone number, and business hours. Add photos and encourage customers to leave reviews. -
Use Local Keywords
Incorporate city or neighborhood names naturally in your website content, meta descriptions, and titles. This helps search engines connect your business with local searches. -
Build Local Citations and Backlinks
Get your business listed on local directories and relevant websites. Quality backlinks from local sources improve your authority and rankings.
Implementing local SEO can drive foot traffic, increase inquiries, and grow your customer base. Contact The Digital People to explore customized local SEO plans.